Popular culture, with the role that it has on our world nowadays, influences our society in various ways. Popular culture is important in movies, comics, television and networking for example. Skype is the current popular culture topic that I want to introduce to you today in this weekly written analysis.
A great creation that helps people communicate via the internet without paying anything represents for me a great example of popular culture phenomenon. I cannot imagine myself living in a world without Skype, and I am sure that the 123 millions of users currently connected every month, according to the data on http://about.skype.com/, will agree with me.
Created in 2003, Skype is simple computer software like any others. I discovered this software in 2004 when I was student in Morocco. As an international student, I was looking for simple ways to communicate with my parents, friends and other relatives without spending any money, and if possible, see them with a webcam. Skype offers me these services, and even the possibility to call landlines and cell phones directly from my computer. I still use this program today and I am very proud of it. The author Philip Michaels (2011), in an article reviewing some applications for Apple (MAC) products, gives his positive impression on the efficacy and efficiency of Skype, qualifying it as communication tools of the year 2011.
In conclusion, I’ll say that Skype represent a great asset in the popular culture world. Its role is to help people to be connected, to help us communicate in this world full of technology. Skype possesses all the aspects of a popular culture, as we studied it in class. First, it is a mainstream idea, current and efficient. Secondly, Skype is a culture that appears to the broad mass of people. Thirdly, it has a commercial aspect, because we sometimes need to pay for some extra services; and finally, it make us be part of the product, and advertise about it.
References
Michaels, P. (2011). Skype. Macworld, 28(2), 51. Retrieved from EBSCOhost.
What is skype?. (n.d.). Retrieved from http://about.skype.com/
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